Ilana is co-owner of AppleCheeks Reusable Diapers and mother to three girls - Azure, Phoenix and Ione. She's also the owner of A Jaded Mama, a blog about mothering, small business ownership and all things green. When she's not busy coming up with new product ideas, working on social media campaigns and co-managing the business, you'll find her doing handstands, doing pull-ups, co-sleeping, raising school-aged children and reading.

Amy is the other co-owner of AppleCheeks Reusable Diapers and mom to three boys - Bailey, Davray, Sacha, and to beautiful DAUGHTER, River. She's a dedicated and very attached parent and just adores the company of her enormous, gorgeous boys. When she's not busy juggling the company finances, talking on the phone with suppliers and trying to talk Ilana down off a cliff, you'll find her very involved in her community activities and enjoying the great outdoors.

Natalie is the Social Media Coordinator for AppleCheeks Reusable Diapers. You can find her on @AppleCheeksDipe on Twitter or Instagram or the Facebook page! Natalie is the mother of three children - Elinor (6), Grant (3) and Roslyn, who will celebrate her first year of life - fully diapered in AppleCheeks - in December! If you follow her personal account on Instagram @justgnatty, you'll know that she's just a little obsessed with taking fun photos of these diapers and has an outright addiction to MiniZips. Got a blog topic, giveaway wish or product feature idea? Send a note to!

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Learning Pants 101

At long last, Learning Pants are finally available and starting to see some use by our very patient fans and their little ones! Have questions about the sizing or how on earth to get those inserts in the size S? This short and sweet post is for YOU!

Made from a poly-cotton blend and lined with PUL where your little person most needs it, AppleCheeks Learning Pants are the perfect transition product for the child who is mostly ready for underwear but still has the occasional accident.

Two layers of super absorbent microterry in the wet zone make these pants perfect for those moments when the potty is just a little too far, and for kids who really can't hold it, an extra insert boosts absorbency right where it's needed!

Please note that these Learning Pants are not intended to replace diapers. If your child is showing signs of readiness and awareness, then Learning Pants are for her!

If you're using the Learning Pants, you may have noticed that the included insert can be a little tricky to place in the size S. Natalie made a short video to demonstrate one way that may make it less stressful. Have other tips? Feel free to comment or send her an email:! We'd LOVE to hear your feedback on these, such as how they work for you and how they fit your little one. Reach out to us here, via email, on Facebook or Instagram!



Retailer Exclusives: Mermaids at Play, FAQs answered!

If you’re familiar with AppleCheeks fandom, you’ll know that mythical creatures are an everyday part of the lore and fun - especially unicorns. Second only to our love of those beautiful glittery beings is our affection for rulers of another realm - mermaids. We couldn’t resist a little splashy fun for revealing our latest retailer exclusive - Ocean Playground from Fluffy Bottom Babies! Check out our reveal video:


This visual stunner marks the first time that retailer exclusive is a print. It comes in size 1 and size 2 covers, all three sizes of storage sacs (MiniZips, size 1 and size 2), as well as custom bandana bibs to match the items. The retailer Fluffy Bottom Babies is located in Nova Scotia, known as Canada’s “Ocean Playground.”



It was our pleasure to work with Ivy Liu, owner of Fluffy Bottom Babies, for over a year (!!!) to bring you this lovely fluff collection. Fluffy Bottom Babies is an independent retailer - both brick and mortar and online - born in Bedford, Nova Scotia in 2011. They specialize in hand-picked unique baby and children’s products, including: eco-friendly and sustainable feeding items, modern cloth diapers, safe baby carriers, natural skincare products, non-plug toys as well as stylish handmade clothing and footwear for children up to 6 years of age.

Curious about the process of retailer exclusives? Here are some answers to FAQs!

1. What's the first step in the retailer exclusive process? How are retailers selected?

All the retailers who wish to enter into the drawing for this may do so and then selects two winners. We usually make it so that one Canadian and one US retailer are drawn.

2. How much input does the retailer have in colour selection?

Very much! They pretty much tell us whatever colour they want and, assuming it doesn`t conflict with what we have planned, we go with it.

3. Who picks the name for the exclusive?

Usually Amy in conjunction with the retailer.

4. Who designs the custom tag?

Ilana works with the logo of the retailer and designs it with her mad skills.

5. What determines how long a retailer holds an exclusive?

There are many factors that come into play but generally a retailer holds an exclusive for 2 years.

6. Is there a maximum number of retailers for exclusives at any one point in time?

We try to do two a year, spread throughout the year. That doesn`t always happen but its always the plan. ;)

7. What's your favourite part of the retailer exclusive process?

Our favourite part of this process is working closely with a retailer in a collaborative way, towards a common goal. Also, finalizing the colour and name and seeing the custom label are all up there too!


Do AppleCheeks Work on Newborns?

One of our Ambassadors, Melissa, recently gave birth to TWINS! She graciously shared some photos with us of these precious rainbow babies (a rainbow baby is one born after a loss), so please enjoy this brother and sister in their gorgeous fluff. Just when you thought there wasn’t anything better than fresh squish in AppleCheeks… try TWO of them! Follow Melissa @sweetcheeks6980 to watch these little babies grow!

approximate weights: 4 lb, 12 oz (left), 5 lb 14 oz (right) 


Naptime with their beautiful mama!


approximate weights: 4 lb 9 oz (left), 5 lb 14 oz (right)


As these photos show, AppleCheeks can be used directly from birth! The ruffles and elastic provide a supremely comfortable fit that can be customized around the cord and even the slimmest of newborn legs. As these babies grow, they will be able to continue to use these same size 1 covers for several months - or even years - talk about a reusable product! Melissa is using our 2-pli inserts folded in quarters. Our custom-milled silky soft organic bamboo/cotton inserts can be folded in myriad ways to fit all of our covers, on a variety of body shapes!

Thank you for sharing your journey with us, Melissa! We have been waiting for most of the year to see these little sweeties. We are delighted to have you as part of our family, and we look forward to watching these babies grow. Please continue to spam us with photos of them in their beautiful fluff!

We'd love to see YOUR newborns in our diapers! Feel free to post to our Facebook page or join our fan group Peace. Love. AppleCheeks., where we have a whole album devoted to newborns in AppleCheeks! Warning: the photos may inspire you to #buyalltheapplecheeks and want a new baby to put them on!



A Fan Gives Size 3 Some Love & We Give One Away!

Gena K., a member of our Facebook fan group Peace. Love. AppleCheeks., kindly answered our questions after mentioning that she and her son, Benton, LOVE their AppleCheeks size 3 covers! While stash shots, ruffle peeks and fluff mail are mainstays of the group, we really love seeing our products making a difference in the lives of people who make the choice to use cloth diapers.

       Benton & Gena   

How did you hear about AppleCheeks size 3s?
I found out about AppleCheeks by searching the internet and social media for cloth diapers for special needs children. I was trying to find a company that made cloth diapers in larger sizes than the normal weight ranges.
Which AppleCheeks insert do you use in them?
I use the 2 Ply AppleCheeks inserts along with the AppleCheeks boosters.
Does your child fit within the recommended weight range (30-65+ lbs), or were you surprised to learn they would fit well?
Yes, Benton fits in the weight range for the size 3s. He is however at the top of the weight range for the size 3, but he has a lot of room to continue to grow into them. I was very surprised at how well they fit when we first put them on him. 
What does it mean to you to be able to use reusable diapers for your child?
Being able to use cloth diapers not only saves my family money, the environment, but the most important thing is that my child has a diaper to wear that is super comfortable.
You mentioned that your son likes his AppleCheeks. Could you tell us more about he likes about them?
Yes, he loves his AppleCheeks! His favorite color is the Appletini! He calls them his fashionable underwear. Being 13 years old, I honestly feel like when he is wearing his AppleCheeks, he feels like everyone else. Cause hey, let's face it he can be in style! He is not ashamed to show them off to his doctors, either - and they think are pretty awesome, also! 
We'd love to know anything else you want to share about your time using AppleCheeks!
When I started searching for cloth diapers to be able to fit Benton and help my family out financially, I was way out of my element. I was scared, nervous, and afraid.  What if he doesn't like them? I quickly jumped out of my comfort zone ordered our first Appletini and we have never looked back. The design of the AppleCheeks size 3 is not only trim, sleek, but those ruffles are astounding. They do their job that they are made to do! It has been the utmost rewarding investment that we have made to make life a little easier. Having a child with Spastic Quadriplegic Cerebral Palsy means that life can get hectic. The online support of the AppleCheeks community is amazing and the love is unconditional. If you are a parent of a special needs child or a parent of an older child who is not yet potty trained. I encourage you to step out of the box. Take that step you will not regret it!  Thank you for letting us share our story.
Gena, your story gives us warm fuzzies when we read it! Thank you so much for sharing your time with us. Keep rocking, Benton!
Enter to WIN a Little Bundle in Size 3 below:

Say Hello to Serendipity!

In case you missed the reveal of our latest retailer exclusive, here is the scoop!

We are delighted to reveal Serendipity, available exclusively from The Baby Bum! Officially, Serendipity came to be when the AppleCheeks Fairies started mixing colours (whiffs of Periwinkle and Steel Me are present!), but like so many of our beautiful shades, we know you'll pick up nuances of additional hues as well. We are thrilled with the response to this gorgeous collection of Envelope Covers, Size 1 sacs and the ever-popular MiniZips!

See what happens when we catch those glittery Fairies in laundry room action!


Don't miss out on this stunning dusky shade - add Serendipity to your stash today!