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Ilana is co-owner of AppleCheeks Reusable Diapers and mother to three girls - Azure, Phoenix and Ione. She's also the owner of A Jaded Mama, a blog about mothering, small business ownership and all things green. When she's not busy coming up with new product ideas, working on social media campaigns and co-managing the business, you'll find her doing handstands, doing pull-ups, co-sleeping, raising school-aged children and reading.

Amy is the other co-owner of AppleCheeks Reusable Diapers and mom to three boys - Bailey, Davray, Sacha, and to beautiful DAUGHTER, River. She's a dedicated and very attached parent and just adores the company of her enormous, gorgeous boys. When she's not busy juggling the company finances, talking on the phone with suppliers and trying to talk Ilana down off a cliff, you'll find her very involved in her community activities and enjoying the great outdoors.

Natalie is the Social Media Coordinator for AppleCheeks Reusable Diapers. You can find her on @AppleCheeksDipe on Twitter or Instagram or the Facebook page! Natalie is the mother of three children - Elinor (6), Grant (3) and Roslyn, who will celebrate her first year of life - fully diapered in AppleCheeks - in December! If you follow her personal account on Instagram @justgnatty, you'll know that she's just a little obsessed with taking fun photos of these diapers and has an outright addiction to MiniZips. Got a blog topic, giveaway wish or product feature idea? Send a note to natalie@applecheeks.com!

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« Flying with AppleCheeks! | Main | Printalicious - The REVEAL »
1:40PM

Printalicious - The Designer

The response to our Printalicious collection, including Delicious and Wild Child, has been overwhelmingly WONDERFUL! A huge thanks to all our fans for their support and their kind words. And now it's time to introduce you to the creative talent behind our custom prints, Jessica Spring! Check her site (in development) and blog for more examples of her work!

1. Tell us a bit about yourself.

I live and work out of a small town less than an hour from Toronto  with my husband, son (6)  and daughter (4).  We own a store in town, that my husband runs, but we both spent a lot of time and creative energy in the past year getting off the ground together.

 

2. How did you get into textile design?

 

I'd say my interest was piqued 8-9 years ago while I was working for a fashion company. I find it more appealing as a designer with a fine arts background than laying out text and information.

 

3. How long have you been in business?

I've been working as a designer for 11 years. After my son was born in 2004 I started working freelance exclusively to best balance working, motherhood, and my career goals in my set of circumstances.

 

4. What is your educational background?

I have a fine arts degree (drawing and painting). I took a year of graphic design, mostly uncredited, concurrent with my last year of university done on exchange in Finland. I also have a college diploma in print graphic design.

 

5. How do you come up with new designs and ideas?

Uhhhmmm.. hard question because there's no real method or one answer.  Usually I start with doodling and research.  Sometimes ideas come in a quick flash visual in my mind's eye, other times I feel I have to beat them out. More often or not ideas come to me when I'm not staring glassy-eyed and frustrated at a computer screen or paper, and usually through casual observation while not working. Like I might be sitting in a restaurant and a retro poster hanging on the wall will catch my eye and set the hamster mill in motion or I'll notice a pattern or colour combination in nature while out on a run. Also, window shopping , urban walks...
That sort of thing.

 

6. What do you love to do more than anything in the world?

Travelling. Not so much being crammed on to an airplane, but seeing an exploring new cities and places. I don't care too much where, I want to see as much as I can.

 

7. What's your favourite food?

Does wine count? I had this Tom Yum soup once that I swear I could live off of and my husband may have wooed me in part with Belgian pastries.

 

8. If you could do anything with your life and money wasn't an object, what would you be doing?

I'd probably be a bit of a nomad and creating rather selfishly in a bright airy studio somewhere with a great view.

 

9. Is there a special place that inspires you?

Not in particular.. I'm fussy about my work space though. I end up doing my sketching perched next to the big window in the kitchen for some reason, Probably because it's a high, warm and sunlit space. Cubicles and basements will only have me thinking escape.

 

10. How does the balance of family and work play out for you? if applicable, how has motherhood affected the work you do?

Motherhood has defined how I work and pursuing this balance is at the heart of most of my career decisions. Some of my choices have no doubt stunted my career at least temporarily. I've passed up a few exciting opportunities because I would rarely see my kids in their waking hours once I factored in the inevitable overtime and commute.  Self-employment/freelancing make this balance more of a possibility, but it has it's own set of challenges: I can't really regulate the work that comes my way nor do I always know where my next job is coming from. Feast or famine, when it rains it pours, are suitable analogies. So, I don't know how successful I am in this balance business. In busy times, I'm not the most present spouse or mother,  there's piled up laundry and the overall picture is messy... Much as I'd love to stay on an even keel,  balance is more where the successes and failures cancel each other out I think!

 

11. Where do you see yourself 10 years from now?

Productively puttering around a studio doing my own thing.
  

 

 

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  • Response
    In these days people only prefer those kinds of the items that are having designs and unique looks as compare to the other time of the market. Like this one that you shard here this is also looking very nice.

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