Social Stuff



Ilana is co-owner of AppleCheeks Reusable Diapers and mother to three girls - Azure, Phoenix and Ione. She's also the owner of A Jaded Mama, a blog about mothering, small business ownership and all things green. When she's not busy coming up with new product ideas, working on social media campaigns and co-managing the business, you'll find her doing handstands, doing pull-ups, co-sleeping, raising school-aged children and reading.

Amy is the other co-owner of AppleCheeks Reusable Diapers and mom to three boys - Bailey, Davray, Sacha, and to beautiful DAUGHTER, River. She's a dedicated and very attached parent and just adores the company of her enormous, gorgeous boys. When she's not busy juggling the company finances, talking on the phone with suppliers and trying to talk Ilana down off a cliff, you'll find her very involved in her community activities and enjoying the great outdoors.

Natalie is the Social Media Coordinator for AppleCheeks Reusable Diapers. You can find her on @AppleCheeksDipe on Twitter or Instagram or the Facebook page! Natalie is the mother of three children - Elinor (6), Grant (3) and Roslyn, who will celebrate her first year of life - fully diapered in AppleCheeks - in December! If you follow her personal account on Instagram @justgnatty, you'll know that she's just a little obsessed with taking fun photos of these diapers and has an outright addiction to MiniZips. Got a blog topic, giveaway wish or product feature idea? Send a note to!

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Cultivating Community: a Fan Feature

If you're familiar with our blog, from time to time we chat with individuals in our fabulous community of fans. This week, meet Katey!


1. How did you learn about AppleCheeks? 


We have a local shop and when we decided to finally take the leap and switch to cloth when our oldest was about 6 months. I was intimidated but all the information and we decided to try a few different brands. I could probably tell you every diaper we got because I was so excited! I remember we bought Wingin It, Pink About It, St Lucia, Steel me and Love Happens. So I guess it was pure chance I happened to find AppleCheeks! 
2. Did you use cloth diapers before using AppleCheeks, or was it your first brand?

I bought a bunch of different brands at first but after our son was born we quickly realized the same brands we used with our daughter fit him differently, with the exception of the AppleCheeks we had. He was a chunky boy at 9lbs 5oz at birth and with the ruffles they hugged his thighs without leaving red marks like any other brand tended to do. 

used with permission from photographer Kayleigh Stefanko, MommyCon Seattle 2016

3. Other than the awesome products, did anything attract you to the brand, or make you want to continue using it?


I stumbled on Peace Love AppleCheeks (PLAC) by myself shortly after joining the BST page and the reason I fell head over heels for the brand was the community of PLAC. The tight-knit group of woman who were always building each other up was encouraging and contagious and I quickly sold the other brands we had and went straight into exclusively using AppleCheeks. I want to surround myself in a positive environment and support system and I found that in PLAC - and in turn found that within the brand. 
4. Do you have a local community of parents with similar parenting style?

I do have a somewhat local community of parents, it's not an abundance of other parents but I know that it's spreading like wildfire. I have people ask me about Jensen's diapers anywhere online, when we're out and it makes me almost proud when someone makes the switch. I know people are sometimes really intimidated by the idea of cloth diapers, I was before we switched, and there's this idea that you're essentially playing in the toilet half the time. I want to break through that idea and show people how much more cloth diapers are. It's saving hundreds of dollars, it's keeping the blow outs where they belong! And if I'm honest it's also about how much cuter fluff bums are! 

5. How has the positive online community surrounding AppleCheeks benefitted you and your family?


I think after being diagnosed with Post Partum Depression it's helped me a lot with staying positive and having this group of women where I could reach out and get help with anything and helping me get through any of the feelings I was drowning in or losing myself to. In turn, it helped me with my relationship with Joey and it's helped me find better ways to parent and react to things that would upset me before. Even with medication it's still important to surround yourself with people who love you and support you and I found that in AppleCheeks. 

6.  Do you have a spouse, significant other or co-parent in your household? If so, how does that person react to your online community being a part of your life?


I do! I'm very lucky to have found my fiancé Joey who supports me whole heartedly with cloth diapering the kids. He loves PLAC because he's seen how much people there have helped when he wasn't able to. He sees the friendships I've made and sees how much that helps me in my day to day life. PLAC has helped me in more ways than I could count and I think we're both pretty thankful I found it. 

We must admit Joey is a pretty good sport (even if he is on pain meds here)! ;)

7.  If you could give a new mom one piece of advice, what would it be?
This one's hard because there's so much I would tell her! I think the first thing I would say, "It's okay." There are so many days I doubt my ability in mothering two kids. There are days where you get absolutely everything you wanted to get done and more. Then there are days where you cannot find the time or energy to even make the kids a real sit down meal. The most important thing is to find that middle ground and being ok with not being the mom society wants you to be or pressure you to be. It's so important to remember that you are human and you are important too. 
Glitter makes any day brighter!
Thanks for your time, Katey! We're glad you found our community to be a part of the fun!

Love Builds Communities

Do you have a local retailer you absolutely love? We want to hear about it! We're starting a new blog series all about the positive impact shopping local has on the economy and community.

Want to see YOUR local retailer featured? Write up an article on what your local retailer means to you. We want to know about their involvement in the community, their investment in their customers, their desire to promote eco-friendly products and their hope to be a resource for parents in many different stages. Do they offer meet-ups, classes or a community room? How has your retailer made your town a better place? Tell us!

If we feature your story about your retailer, we'll send something fun to the retailer as a thanks. It will be a surprise, but have we ever let you down? ;) Feel free to send in a photo of the AppleCheeks display and/or a selfie with your retailer! Ready? Great! We can't wait to read all about it.

Send your submissions to: (Entries may be edited for length, content and clarity.)


The Future's So Bright

Get our your shades for our latest holiday editions! Floyd and Watt on Earth are available now at your favourite retailer.

See the electrifying reveal video here!


Don't delay in brightening your stash with these gorgeous neons - this is a one-time run, so once they start to fade from sight, they'll be gone forever.


Will We See YOU at MommyCon 2016?

You've seen the golden apple tattoos...the fabulous selfies with fans...Did you know that someone from AppleCheeks will be at EVERY MommyCon in 2016? Read below to find out which smiling face you'll get to pose with at an event near YOU!

Chicago - March 5 - Get glittery with Amy!

Seattle - April 2 - Swap makeup tips with Amy!

Austin - June 25 - Are you ready for this? Amy AND iLana will be there...and so will Natalie!

D.C. - July 23 - Try a handstand with iLana!

Orange County - August 20 - Tell Amy a fabulous landmark to visit!

Orlando - September 3 - Perfect hairflips with Amy!

San Jose - October 29 - Are you seeing a trend? Amy will be there!

To view the schedule for the year and to buy tickets, visit the MommyCon website!


P.S. Did we forget to mention those exclusive MommyCon MiniZips?! That's right, a different colour for You KNOW you want to collect them all! Stay tuned to the AppleCheeks Facebook page for a chance to win a ticket to each event, or a MiniZip!


Let Us Teal You a Tale

2016 is already shaping up to be a beautiful year in our world - just this week we revealed our latest Limited Edition, Kiss N' Teal! This gorgeous shade is one fans have been asking for since setting eyes on that darker blue-green in Winging It. It is proving to be the ultimate neutral, setting off both rich jewel tones and brighter hues equally well. Kiss N' Teal is available in all three sizes of both covers and storage sacs from your favourite retailer.


Also available: beautiful matching necklaces by Healing Hazel!


If you're wondering just how new AppleCheeks come about, the reveal video let viewers in on behind the scenes, top-secret meetings between owners Amy and iLana. Nothing but professionals, they take their job VERY seriously. Make sure you watch all the way to the end for cookies!


Stay tuned to all of our social media channels: @applecheeksdipe on Instagram and Periscope, and AppleCheeks Cloth Diapers on Facebook. We're just getting started bring you the most beautiful fluff around, and we don't want you to miss a second!